You have found a product you want to sell. Or you already sell it and the numbers are not working.
Either way, you end up at the same place: a form that says "tell us what you want to source". You fill it in, click send, and then you wait — wondering what actually happens on the other side.
This article answers that, step by step. No sales pitch, just the process: what happens after a sourcing request lands, what you get back, when you get it, and how to make the whole thing move faster.
The short version: what you get, and when
After your request reaches our sourcing team:
- Reply within 24 hours. A real person reads your requirement and confirms what we understood.
- Supplier shortlist typically within 3–5 business days. Timing depends on product complexity and how quickly suppliers respond.
- You decide at every stage. Nothing is ordered, sampled or produced without your approval.
The rest of this article is what happens in between.
Step 1 — We read your requirements properly
Every request starts with one question: is this clear enough to send to a factory?
A good brief usually includes the product itself (a name, a photo, or a link to something similar), your target quantity, your expected price range, and the market you are selling into — Amazon, TikTok Shop, a Shopify store, or wholesale.
If something important is missing, we ask instead of guessing. A five-minute clarification at this stage saves a week of wrong quotations later.
Step 2 — Product and market check
Before contacting suppliers, it is worth checking that the product makes sense to source at all. A factory can quote almost anything — that does not make it a good item to sell.
So we look at the demand side first: whether interest is growing or fading, how crowded the category already is, how heavy or bulky the product is to ship, and what customers complain about in current listings. Weaknesses in existing products are often where the real opportunity is.
If you are still deciding what to source, this is the part where ranking data and market research help most — the same logic we describe in how to find winning products before sourcing.
Step 3 — Building the supplier shortlist
This is the part buyers usually picture when they think about sourcing: talking to factories.
We start from screened suppliers — manufacturers and trading partners we have worked with or checked, grouped by product category and industrial cluster. Then we match on the things that actually decide whether an order works: production capability, whether your quantity fits their MOQ, export experience, certifications where needed, and how reliably they reply.
The result is a shortlist, not a phone book. Most requests come back with a handful of suppliers that genuinely fit, instead of twenty listings where none of them match your quantity. If you have ever tried to compare suppliers on your own, this guide on finding reliable Chinese suppliers covers the same criteria in more detail.
Step 4 — Quotations you can actually compare
Comparing quotations is where a lot of sourcing goes wrong. Two suppliers can quote the same product and mean completely different things.
To make the numbers comparable, every supplier on your shortlist receives the same product requirements — same specification, same quantity, same packaging notes. Then we check what each quote includes and excludes: tooling and mould costs, packaging, labelling, inspection, and whether the price is ex-works, FOB or landed.
The lowest number is not automatically the best one. A cheaper unit price with a much higher MOQ, or with shipping that eats the margin, is not a cheaper product. We flag those trade-offs rather than hiding them — how to read a supplier quotation walks through the same checklist if you want to do this yourself.
Step 5 — Samples and product details
Once two or three options are left, samples are the next step. This is where you find out whether the product in your hand matches the product on the quotation.
Typical points to check on a sample: materials and weight, finish and colour consistency, whether it actually works the way it is supposed to, and how it survives being packed and shipped. If you cannot receive a sample quickly, we ask suppliers for detailed photos and video instead, and inspect against your checklist in this supplier verification process.
Sample fees and lead times vary by product, and most suppliers treat sample cost separately from production cost — expect that to be a normal part of the conversation, not a red flag.
Step 6 — Quality checks before you commit
The moment you place a production order, quality stops being something you can adjust later. Returns, negative reviews and wasted advertising spend are all much more expensive than an inspection.
So before goods ship, quality details get confirmed against the agreed specification: what is being checked, at what stage, and with what pass/fail standard. For marketplace sellers, this is also the point where packaging, labelling and barcode requirements get locked in — the same items on our Amazon FBA sourcing checklist.
Step 7 — Production follow-through and shipping
After the order is placed, the work is mostly about coordination: production progress, packing details, and making sure what leaves the factory is what was approved.
On the shipping side, the useful conversation is about options rather than a single number — how the product's size and weight affect freight, whether the timing can be consolidated, and how different methods trade cost against speed. The cheapest unit price with careless shipping is not a low landed cost, which is why total cost always beats unit price — the theme of how to reduce China sourcing costs.
How to get a faster, better shortlist
Most of the difference between a fast request and a slow one comes down to the brief:
- Be specific about the use case. "Storage box for camping gear" gives suppliers something to aim at; "plastic box" does not.
- Share a reference. A photo, a link, or an existing product you are trying to improve.
- State quantity honestly. A realistic test order and a promised annual volume lead to very different supplier responses.
- Say what matters most. Price, quality, lead time, or customisation — usually one of them outranks the others.
- Mention compliance needs up front. Certifications, testing or labelling requirements change which suppliers can even quote.
What we do not do
A sourcing process is easier to trust when its limits are clear:
- We do not place orders, pay suppliers, or commit you to anything without your approval.
- We do not present a supplier as suitable when we have doubts about fit.
- We do not promise a price before suppliers have quoted.
Our job is to make the information in front of you good enough to decide with — and to keep the process moving while you decide.
Frequently asked questions
How long does a sourcing request take?
You should receive a reply within 24 hours. A supplier shortlist typically takes 3–5 business days, depending on product complexity and supplier response time.
Does it cost anything to send a request?
Sending a request is free. Costs only appear later, when you decide to order samples or move into production.
Can I ask for just a few supplier options?
Yes. Most buyers prefer a small, well-matched shortlist over a long list — comparing two or three serious options is usually more useful than comparing ten.
Can you help with packaging, private label and customisation?
Yes. Custom packaging, branding and private label requirements are handled as part of the product specification, so suppliers quote the customised version rather than a standard one.
What if I already have a supplier and want a second option?
That is a common request. A second quotation is a useful way to sanity-check pricing and lead times without disrupting an existing relationship.
Final note
The first sourcing request is usually the one people worry about most — mostly because the other side of the form is invisible until you try it.
If you already know roughly what you want to source, the fastest way to see how this works is to send one request and read the reply. And if you are still choosing what to sell, start by exploring trending products first — the right product makes every later step easier.
Small batch? That's our specialty.
AllexTrade negotiates low-MOQ production across screened factories. Tell us your product and target quantity and we'll come back with realistic options and prices — timing depends on how quickly suppliers respond.